Conversion rate is one of the main metrics that hoteliers use to analyse the performance of their ma
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We are in the information age. There is no doubt. With the growing importance of technology, marketi
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In the run to get direct bookings, the hotels have tried many different strategies: offering competi
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One of the biggest concerns of a boutique hotel is to create a strong relationship with guests. Unli
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One of the biggest challenges in the tourism sector is to be able to offer products tailored to cust
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With the new demand for quality by tourism consumers today, the room's customization has become an e
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Tourism has seen huge growth in recent decades. Compare approximately 25 million international arriv
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